Guides for authors who want the real numbers

Practical, specific writing on what books cost, how publishing routes differ, and what actually moves copies. No fluff, no gated PDFs.

Latest guides

Published so far

How to publish a book on Amazon KDP, step by step

The full sequence from finished manuscript to live listing, including the settings that quietly cost authors money.

How much does a ghostwriter cost in the UK?

Real 2026 rates by word, by project and by genre — plus what the cheap end actually buys you and where the money goes.

How much does it cost to publish a book in the UK? 2026 breakdown

Line-by-line UK costs for editing, cover design, typesetting, ISBNs and distribution, in pounds — plus the three places British authors reliably overspend.

Self-publishing vs traditional publishing: an honest comparison

Advances, royalty rates, rights, timelines and control — what each route actually gives you, and who each one genuinely suits.

How to hire a ghostwriter without getting burned

The seven questions that separate a professional ghostwriter from a content mill, and the contract terms you should never agree to.

Amazon categories and keywords: the free fix most authors skip

Why category selection moves more copies than advertising, and how to research the seven keyword slots properly.

What makes a book cover sell at thumbnail size

The design decisions that survive being shrunk to 80 pixels wide — and the ones that quietly destroy conversion.

Publishing a book across Europe: VAT, ISBNs and territory pricing

What changes when you sell into the EU — ISBN registration by country, VAT on eBooks, and how to price by territory.

Free resource

The Author's Publishing Checklist

A 14-page checklist covering everything between a finished draft and a book on sale: file specs, metadata, category research, pricing by territory, and the twelve things authors most often forget. No cost, no sales sequence.

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